2026-03-15
Creating an Autonomous CRM Incident Investigator with Nova
This article explains how to use Nova Pro v1 as an autonomous CRM incident investigator that debugs lead source anomalies by reasoning through a bounded tool set and knowing what to use…
2026-02-09
Shadow IT: when people solve problems themselves
Reducing risk and dependence on non-European cloud services (3 of 3)
2026-02-06
Digital sovereignty begins with continuity
Reducing risk and dependence on non-European cloud services (2 of 3)
2026-02-06
Reducing risk and dependence on non-European cloud services
In this blog series, we follow three organisations that were all faced with the same question: how do we reduce risk and dependence on American cloud services in our IT environment…
2025-11-25
Transforming GPT-4o into an AI Query Assistant for SFMC
After recently starting to learn about AI models, prompt engineering, and fine-tuning, I quickly realized that public resources on integrating GPT into Salesforce Marketing Cloud (SFMC)…
2025-11-19
Turning Claude into your Salesforce Marketing Cloud Agent with Playwright MCP (No coding)
The first time I discovered the Playwright library, I was amazed by how much it could simplify repetitive tasks on UI-heavy platforms like Salesforce Marketing Cloud. But with the rise…
2025-11-04
Beyond the numbers: what sustainable cloud and AI should look like
In our previous article, we dug into the raw numbers behind cloud and AI energy use. But sustainability isn’t only about terawatt-hours and cooling systems. It’s also about choices — the…
2025-10-02
Sustainability in the Cloud and Generative AI
When you ask ChatGPT a question, it feels almost magical—the words appear instantly, as if conjured from thin air. But nothing digital is truly weightless. Every answer has a physical…
